Retail Product Box

Reading the code A61.10.01.03.32

A61.10.01.03.32 sits in ECMA group A: long-seam-glued folding cartons with rectangular surfaces. The carton is glued into a sleeve along its long seam, and the code's panels are numbered 1 to 4 starting from that glue seam. The two leading blocks describe the closure systems — the bottom first (61), then the top (10); the following blocks record which panel each closure's flap is connected to.

Here the bottom end uses the automatic bottom (pre-glued) closure system (61), and the top end uses the full overlapping closure system (10).

Counting from the glue seam, the bottom flap hangs on panel 1 and the top flap hangs on panel 3.

The trailing .32 is an ECMA group X feature code: this design adds a tuck-in closure with locking lugs.

How the closures behave

Like the auto-lock base, the bottom is glued at the converter and springs shut as the sleeve is squared; this variant lays a full square flap across the base, so the floor is a single flat panel rather than interlocking segments.

The closing flaps overlap across the full face of the end, producing a double layer of board. That doubled face carries load well, which is why full-overlap ends are chosen where the base takes weight or repeated handling.

Typical uses

Automatic bottoms carry the same high-volume work as the auto-lock base, with a flat floor that suits jars, bottles and cosmetics pots that must stand level in the carton.

Full-overlap ends are chosen where the base carries real load: denser products, stacked storage, or cartons that are lifted from the base in handling.

Dimensions and board

The parameters above — length, width, depth and paper thickness — drive the whole blank. Board caliper is not a footnote: tuck clearances, lock engagement and panel fit all scale with it, which is why it is a first-class input to the parametric model rather than an allowance you add by hand.

Every value is validated against the template's supported range, and the 2D dieline and 3D fold preview regenerate together from the same structure. Confirm final board grade, grain direction and tolerances with your converter before production.

Industries and applications

Converters cut the Retail Product Box (ECMA A61.10.01.03.32) for retail product boxes for the shelf, bottle, jar and candle cartons, and cosmetics, skincare and fragrance boxes.

Retail cartons live on a shelf: they must stand square, print well on every face and close again after a customer has looked inside.

What is Retail Product Box?

ECMA A61.10.01.03.32 is a long-seam-glued folding carton in ECMA group A (base: automatic bottom (pre-glued) closure system; top: full overlapping closure system).

Which dimensions does the Retail Product Box dieline need?

4 parameters drive the blank: L (length), W (width), D (depth), Paper thickness (mm, um). Each value is validated against the template's supported range, and the whole dieline regenerates from them.

Can I see how Retail Product Box folds before cutting it?

Yes. The interactive 3D fold preview and the 2D dieline are generated from the same parametric model, so the fold you watch on screen is the geometry of the sheet you cut. Open the template in the studio to fold it at your own dimensions; 3D folding comes with the Workshop and Line plans.